AI Tools · Productivity · By Dan Williams

How I Evaluate AI Tools Before Recommending Them

Most executives and teams don't have time to test a dozen AI and productivity apps to find real gains. I spend the time so I can recommend what's worth adopting - and what isn't - for myself and inside client environments.

TL;DR

Before recommending any AI tool, I run it through five criteria: adoption friction, time-to-value, workflow fit, interoperability, and measurable lift. Right now I'm actively testing Superhuman, Gamma, Descript, Perplexity, and n8n. The biggest unlock is Gamma - generating a 10-slide deck from meeting notes in 30 seconds is a genuine time saver.

5
Criteria every tool must pass before I'll recommend it
~30s
Time to generate a 10-slide deck from an outline in Gamma
$200
Annual cost of Lenny's Product Pass - access to 12+ tools free for a year
2+
AI tools you should run in parallel - one for reasoning, one for web search

Why Most People Stay Stuck with the Same Tools

The fact is, most people don't have time to experiment. So they use the same tools and likely grow stagnant. And changing behavior is brutal.

I've used essentially the same email client for decades - Yahoo Mail, Google Mail, Outlook - and the muscle memory runs deep. Same with presentations: PowerPoint and Google Slides have been the default for years. Switching requires real investment in a learning curve before the payoff shows up.

That's why I've made it a deliberate practice to test new AI and productivity tools systematically - so I can separate the genuinely useful from the hype, and bring only what's worth it into my own work and into client environments.

Free Tip - Lenny's Product Pass

If you want to evaluate tools without juggling freemium plans and restricted trials, check out Lenny's Product Pass at lennysproductpass.com. For $200/year you get access to over a dozen tools free for a full year. Significant reduction in friction for anyone serious about finding what actually works.


How I Evaluate a Tool Before I'll Recommend It

Before a tool makes it into my personal stack or gets recommended to a client, it has to clear five criteria:

🔄

Adoption Friction

How steep is the learning curve? How deep is the behavioral change required? If it demands a wholesale shift in how someone works, most people won't stick with it long enough to see the value.

Time-to-Value

How long does setup take, and how quickly does meaningful value appear? Tools that take weeks to configure before delivering anything tend to get abandoned before they have a chance.

🧩

Workflow Fit

Does it slot into daily habits without adding steps? The best tools disappear into the workflow rather than creating a new workflow of their own.

🔗

Interoperability

Does it play nicely with the rest of the stack? A great tool that creates data silos or requires manual handoffs between systems erodes the time it saves.

📊

Measurable Lift

Can I point to saved time or better outcomes after a week? If I can't articulate the before and after, it's not ready to recommend to a client.


What I'm Testing Right Now

Superhuman
Active - In Testing

Keyboard-first, fast, AI-assisted email management. The UI is genuinely different from traditional email clients - that's both the barrier and the benefit. I'm still on the learning curve, but the speed of managing email once you're through it is starting to show. If you've used the same email client for years, expect discomfort before the payoff.

Gamma
Active - High Impact

Presentation tool built around "cards" instead of slides. The interface is different from PowerPoint and Google Slides - another learning curve. But the time savings are real: I can take a summary from Granola (my meeting notes tool), drop it into an outline, fire that outline into Gamma, and generate a 10-slide deck with content, graphics, icons, and formatting in approximately 30 seconds. That's a genuine workflow unlock.

Descript
On Deck

AI-powered video editing for creating polished videos in minutes. Not yet fully in my workflow, but the promise of removing the production overhead from video content is compelling for anyone creating client-facing materials.

Perplexity
Active - Recommended

Been using this for about a year and it's earned a permanent spot in my stack. My strong recommendation: run at least two AI tools in parallel. Perplexity is the best option I've found for web search and current online information. When ChatGPT produces broken YouTube and web links, Perplexity is accurate and sourced. They're complementary, not competing.

n8n / Make.com
On Deck

Going deep on Make.com to learn how to build sequences and automations. n8n is on deck as a more developer-friendly alternative. Workflow automation is the layer that multiplies everything else - once the right tools are in place, connecting them intelligently is where the compound gains come from.

The Takeaway

"Changing behavior is brutal. Every tool on this list has a real learning curve. The question isn't whether the curve is uncomfortable - it is. The question is whether the time savings on the other side justify the investment. For Gamma and Perplexity, the answer is clearly yes."


Frequently Asked Questions

How should you evaluate an AI tool before adopting it?

Run it through five criteria before committing: adoption friction (how steep is the learning curve?), time-to-value (how quickly does value appear?), workflow fit (does it slot into daily habits?), interoperability (does it work with your existing stack?), and measurable lift (can you point to saved time or better outcomes after a week?). If a tool can't clear all five, it's not ready to recommend.

Is Perplexity better than ChatGPT for web search?

For current web information and accurate sourced links, yes - Perplexity is generally superior to ChatGPT. The recommendation is to run both in parallel rather than choosing one: use ChatGPT or Claude for reasoning, generation, and complex tasks, and Perplexity for anything requiring accurate web search and current online information. They're complementary tools, not competitors.

What is Gamma and how does it compare to PowerPoint?

Gamma is an AI-powered presentation tool built on "cards" instead of slides. The learning curve is real - the interface is genuinely different from PowerPoint or Google Slides. But the payoff is significant: Gamma can generate a complete 10-slide deck with content, graphics, icons, and formatting from an outline in approximately 30 seconds. For anyone creating presentations from meeting notes or outlines regularly, the time savings are substantial.

What is Lenny's Product Pass and is it worth it?

Lenny's Product Pass is a $200/year bundle providing free access to over a dozen tools for a full year, instead of juggling freemium plans and restricted trials. For founders and operators who want to evaluate multiple AI and productivity tools without paying for each individually, it substantially reduces the friction and cost of experimentation. Available at lennysproductpass.com.

DW
Dan Williams
Fractional CRO & AI Business Consultant · DW Revenue Solutions

25 years of B2B SaaS and enterprise sales experience, including a decade at Salesforce. Dan systematically evaluates AI and productivity tools for himself and client environments, helping B2B SaaS founders ($5-25M ARR) build AI-augmented operations alongside scalable revenue systems.

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